Gwyneth Paltrow had not one, not two, but three generations of Paltrow women promote Goop this week. In a new Instagram video posted on August 2, the entrepreneur sat down with her 16-year-old daughter, Apple Martin, and her mother, Blythe Danner.
Apple, in a rare public appearance, helped out by leading an interview, in which she asked her mom and her grandmother about their beauty secrets. She also helped open the conversation up so Paltrow could talk about some new Goop products she's been working on.
At the beginning of the video, Apple asks what advice Gwyneth Paltrow and Danner would give to their younger selves. "Grow up!" Danner jokes, and Paltrow cracks, "Get your shit together, man!"
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Three generations of skin try @goop’s two newest GOOPGENES products. They are: All-in-One Nourishing Face Cream and All-in-One Nourishing Eye Cream and like all goop products they are high-performance and results-driven. We clinically tested the shit out of these two products. The Nourishing Face Cream has Schisandra fruit, illipe butter, caviar lime, and squalene – highly active botanicals for ultramoisturized, soft, supple, smooth, firm, and even-toned skin. And the Nourishing Eye cream helps firm and smooth the appearance of crow’s-feet and fine lines, reducing the appearance of puffiness, and dark circles. Whether you’re an Apple or a Blythe or an in-between like me, we made these products for everyone. Clean. Holistic. Results-Driven. Link in bio to watch the full video of my mom, Apple and I talk skincare.
Paltrow then introduced her co-conspirators by turning the camera onto herself and her kin. "Okay, I am in my garden and I am here to tell you about some very special Goop products today that we have coming out with some very special guests to help me tell you all about them," she said, only giving us a little glimpse of Apple.
In an extended version of the video posted on Goop's YouTube channel, Apple pops in and out more times, asking questions like when she and her grandmother "felt the prettiest" and who taught them about skincare.
Paltrow shared that she felt "really great" in her late thirties and opened up about aging. “It's definitely a process and I think when you see your first start to change, you don't necessarily feel your most beautiful, externally,” she said. “But the irony is that time in your life when you actually really like yourself and love yourself so you sort of internally feel really beautiful.”
Danner countered that she felt her most beautiful in her fifties, adding that the first person who ever taught her about skincare was her own mother, who's beauty routine was just to use Vaseline.
That's a lot more straightforward than, say, relaxing with a vagina candle, but to each their own.
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