‘Sugar lady’ reveals her lavish lifestyle thanks to wealthy ‘daddies’

‘Sugar lady’, 45, reveals how wealthy ‘daddies’ gift her £600 a week, treat her to luxury five-star hotel stays and even pay her RENT

  • Samantha White, 45, from London, is a ‘sugar lady’ known as Lady Samantha 
  • She claims this a mature version of a sugar baby and lovers fund lavish lifestyle
  • The mother-of-two believes other older women should give it a chance too

A mother-of-two has offered a glimpse inside her unconventional lifestyle as a ‘sugar lady’, whose lovers give her £600 a week, treat her to luxury five-star hotel stays and spa visits, and even pay her rent. 

Samantha White, 45, from London, known to ‘daddies’ as Lady Samantha, first joined Seeking.com two years ago – a website where women can meet generous gentlemen looking to date.

After being single for three years, Samantha, a part-time Pilates teacher with two adult sons, aged 18 and 25, began missing the company of men – until a friend suggested she become a ‘sugar lady’, which she claims is a mature version of a sugar baby.

Despite loving her lavish lifestyle, Samantha keeps this separate from her family and her sons remain none-the-wiser about her ‘sugar lady’ antics, with the mother refusing to introduce men to them unless she is in a committed relationship. 

Samantha White (pictured), 45, from London, known to ‘daddies’ as Lady Samantha, first joined Seeking.com two years ago – a website where women can meet generous gentlemen looking to date

Samantha said: ‘When I first saw what being a sugar lady was, the financial aspect attracted me most. I become curious and gave it a go – I haven’t looked back since.

‘I get to eat food in fabulous fine dining restaurants, go to swish cocktail bars, stay in luxurious five-star hotels, spas and get cash gifts from educated and classy men – what’s not to like?’ 

Describing how and whom she meets, Samantha said: ‘After a fair amount of messaging online we will exchange numbers and either meet for lunch or dinner in the city and go from there.

After being single for three years, Samantha (pictured), a part-time Pilates teacher with two adult sons, aged 18 and 25, began missing the company of men

A friend suggested the mother-of-two (pictured) become a ‘sugar lady’, which she claims is a mature version of a sugar baby

‘I only date single or divorced men in their late 30s to late 50s – although I get a lot of interest from guys in their 20s, I always decline.

‘The men tend to work in the financial industry, property investment, or are entrepreneurs – which is why I am usually gifted £300-£600 per week and sometimes even get my rent paid for the month as well as bills – which is helpful living in London.’ 

Despite the many benefits of being a sugar lady, Samantha claims there is one downside – the potential risk of being ‘ghosted’.

Like in conventional modern dating, ghosting refers to the practice of abruptly ending a relationship without explanation.


Despite loving her lavish lifestyle, Samantha (pictured) keeps this separate from her family life as her sons remain none-the-wiser about her ‘sugar lady’ antics


Despite the many benefits of being a sugar lady, Samantha (pictured) claims there is one downside – the potential risk of being ‘ghosted’

Samantha admitted she has only experienced this once and won’t let it put her off, and believes other older women should give it a chance too.

She said: ‘Other than that one experience, it has all been wonderfully positive. It’s a very different dating world out there now – a far cry to what I and other older women have known.

‘But with the number of divorced women suffering from isolation and difficult financial times, it’s time to pick up their self-esteem with some flirty fun!

‘What woman doesn’t like being spoilt financially by a man in exchange for a woman pampering his needs?’

Samantha also believes men thinking about becoming a ‘sugar daddy’ should look for ‘sugar ladies’ rather than ‘sugar babies’, adding: ‘A lady has the presence of mind and body, meaning less drama and an altogether more fulfilling experience.

‘Having said that, there’s nothing wrong with having a sugar baby – as if these types of sites were around when I was younger, I would have started much sooner!’ 

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